Nineteen Years
A brand film marking nineteen years of the salon.
Reflexions
In short
Reflexions is a big salon brand in several cities, and its content hadn't caught up with it. We moved it to reels, starting with nine, each with a job to do.
Our approach
Experts giving advice to camera, the client's view from the chair, services shown by name. Four themes keep it going: advice, occasion, service and space.
The outcome
The content is about the salon's people now, and the following grew by more than 4,000 in under a year.
